The quality conveyed by your brand, website, and advertising can make or break your business. Poor graphic design, messaging, and usability impact customer perceptions and create doubts about your product or service. This reduces sales, raises advertising costs, and forces lower price points and profit margins.
According to research conducted by Stanford University, around 75% of users acknowledged a company’s credibility based on website design, and more than 90% of users find that visual appeal and website usability have a significant influence on their first impression of a product.
At Apicem, we use design to create an impression of quality at all touch points within the customer journey, in both digital and print. As your creative agency partner, our goal is to funnel your website visitors and prospective customers to the desired action as efficiently as possible.
Many companies spend big to reinvent their brand or redesign their website only to find their new assets and approach offer no performance advantages. At Apicem, we aim to provide real value for our clients. That means we won't try to sell you services you don’t need. In fact, if we don’t believe we can improve upon your existing assets and their performance, we won’t take you on as a client. It’s that simple.
Providing value also means we put the time in to get the job done right because that’s what it takes to create clean, contemporary designs that can help you compete with national and international brands.
While some graphic design agencies will push whatever services they can to maximize sales upfront, we are genuinely committed to preserving your margins and helping your company achieve its performance goals. When you choose Apicem, we will act as an extension of your team, executing bold designs that bolster your brand and facilitate the continued growth of your business.